Saturday, November 17, 2012
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Oklahoma’s Free Market Medicine
Oklahoma, where the wind comes whistling down the plain.
Oklahoma!
A Rodgers and Hammerstein Musical, 1943 Broadway Musical
November 18, 2012
- The following article, in the November
15 issue of Reason Magazine, caught my eye.
I spend 6 years in Oklahoma City practicing medicine. I can attest to
the fact that it has a conservative free-market environment. The city’s metropolitan area population is 1.3 million people,
It has a half dozen competing hospitals. The Integris Baptist Medical
Center, an integrated system that serves 700,000 patients each year, is the
largest of these hospitals. The title of this article “Oklahoma Doctors
vs. Obamacare” is misleading. The point of the article is that hospitals paid
by 3rd parties, i.e, the government and private health plans, are inherently much more expensive than
independent entities, in this case, The Surgery Center of Oklahoma. Self-funded employers in Oklahoma City are
increasingly turning to The Surgery Center ro pay for employee surgeries ather than traditional hospitals.
Oklahoma Doctors vs. Obamacare
Surgery
center provides free-market medicine.
Jim Epstein | November 15,
2012
Three years ago, Dr. Keith Smith,
co-founder and managing partner of the Surgery
Center of Oklahoma, took an initiative that would only be considered
radical in the health care industry: He posted online a list of pricesfor 112
common surgical procedures. The 51-year-old Smith, a self-described
libertarian, and his business partner, Dr. Steve Lantier, founded the Surgery
Center 15 years ago, after they became disillusioned with the way patients were
treated at St. Anthony Hospital in
Oklahoma City, where the two men worked as anesthesiologists. In 1997, Smith
and Lantier bought the shell of a former surgical center with the aim of
creating a for-profit facility that could deliver first-rate care at a fraction
of what traditional hospitals charge.
The major cause of exploding U.S.
heath care costs is the third-party payer system, a text-book concept in which
A buys goods or services from B that are paid for by C. Because private
insurance companies or the government generally pick up most of the tab for
medical services, patients don’t have the normal incentive to seek out value.
The Surgery Center’s consumer-driven
model could become increasingly common as Americans look for alternatives to
the traditional health care market—an unintended consequence of Obamacare.
Patients may have no choice but to look outside the traditional health care
industry in the face of higher costs and reduced access to doctors and
hospitals.
The Surgery Center demonstrates that
it’s possible to offer high quality care at low prices. "It's always been
interesting to me,” says Dr. Jason Sigmon, “that in any other industry, tons of
attention is devoted to making systems more efficient, but in health care
that's just completely lost." Sigmon, an ear, nose, and throat surgeon,
regularly performs procedures at both the Surgery Center and at Oklahoma City's
Integris Baptist Medical Center, which is the epitome of a traditional
hospital. It's run by a not-for-profit called Integris
Health, which is the largest health care provider in Oklahoma serving
over 700,000 patients a year.
Sigmon says he can perform twice as
many surgeries in a single day at the Surgery Center than at Integris. At the
latter institution, he spends half his time waiting around while the staff
struggles with the basic logistics of moving patients from preoperative care
into the operating room. When the patient arrives, Sigmon will sometimes wait
even longer for the equipment he needs.
Except for the clerical staff, every
employee at the Surgery Center is directly involved in patient care. For
example, both human resources and building maintenance are the responsibility
of the head nurse. "One reason our prices are so low," says Smith,
"is that we don't have administrators running around in their four or five
thousand dollar suits."
In 2010, the top 18 administrative
employees at Integris Health received an average of $413,000 in compensation,
according to the not-for-profits' 990 tax form. There are no administrative
employees at the Surgery Center.
Because bills charged by Integris
are paid primarily by insurance companies or the government, the hospital gets
away with gouging for its services. Reason obtained a bill for a
procedure that Dr. Sigmon performed at Integris in October 2010 called a
“complex bilateral sinus procedure,”which helps patients with chronic nasal
infections. The bill, which is strictly for the hospital itself and doesn't include
Sigmon's or the anesthesiologist's fees, totaled $33,505. When Sigmon performs
the same procedure at the Surgery Center, the all-inclusive price is
$5,885.
The Integris bill for the same nasal
procedure went to Blue Cross of Oklahoma, so the patient had no compelling
reason to question its outrageous markups. They included a $360 charge for a
steroid called dexamethasone, which can be purchased wholesale for just 75
cents. Or the three charges totaling $630 for a painkiller called fentanyl
citrate, which all together cost the hospital about $1.50.
While patients and their insurance
companies rarely pay the full price on a hospital bill, the bigger the bill,
the more the hospital gets. Uninsured patients at Integris generally get a 50
percent discount, while private insurance companies pay closer to 60 percent of
the full bill, which is still greater by orders of magnitude than what the
Surgery Center collects.
Integris Health declined to make a
spokesperson available to be interviewed for this story. But in a statement,
the company defended its outrageous bills on the grounds that it needs a way to
cover losses on services offered free. Whatever the merits of that argument,
Integris must also cover overhead costs and bureaucratic inefficiencies that the
Surgery Center has managed to abolish.
The rising cost of health insurance
has been driving companies to look for ways to cope with the third-party payer
system. Health maintenance organizations, or HMOs, have been one approach.
Today, a growing number of firms are dumping their health insurance providers
and becoming “self-funded,” meaning they pay their employees' health care costs
directly out of their revenues. This model was virtually nonexistent 30 years
ago, and today an estimated 60 percent of Americans work for
“self-funded”companies.
Self-funded companies, like
individual patients, can negotiate directly with hospitals for lower prices.
Recently a handful
of self-funded
Fortune 500 companies
struck deals directly with major hospitals to care for their patients for a
negotiated fee.
In Oklahoma City, there’s an
alternative health care market taking shape in which hospitals offers
competitive flat fee prices to self-funded companies. And it’s all modeled
after the Surgery Center.
This was the brainchild of Jay
Kempton, who is the president of The Kempton Group, which
administers health care plans for self-funded companies. When Kempton met Keith
Smith, he had been looking for a way to help his clients deal with their
exploding health care costs. "Cutting edge procedures are justifiably
expensive," Kempton concedes. "But what we also see are soaring
increases in relatively garden-variety procedures, like a knee resurfacing or a
carpal tunnel release. Those things should not be experiencing 10 or 15 percent
inflation every year."
So Kempton and Smith came up with a
cost-saving arrangement: If their employees agreed to be treated at the Surgery
Center instead of a traditional hospital, they would be spared the cost of all
co-pays and deductibles.
Almost immediately, Kempton was
approached by other surgical centers and hospitals. There are now four health
care facilities participating in his flat-fee consortium, and more are on the
verge of coming onboard.
June Wietzikoski is a typical
patient benefiting from this alternative health care market. She works as a
loan officer for a community bank in Groesbeck, Texas, which is a client of the
Kempton Group. She had carpal tunnel release procedure done at the Surgery
Center for the all-inclusive price of $2,775, which was covered by her
employer. Had she gone to a traditional hospital run by Integris the discounted
bill would have come to about $7,452 and she would have been personally
responsible for the first $5,299, since she hadn’t met her deductible.
"It makes me mad that people
are bankrupted by our current health care system when many times the costs are
completely unjustified," says Smith.
Is Kempton's model replicable in
other places? There are obstacles. Oklahoma has an unusually entrepreneurial
health care sector, which stems from a 1989 decision to roll back the state's
Certificate of Need (CON) laws. CON laws, which are still on the
books in 35 states, require all medical facilities to get permission
from a planning board before opening, which in practice provides a way for
traditional hospitals to use political influence to keep new entrants out of
the market.
A new
provision buried in Obamacare effectively prohibits doctors from
starting their own hospitals or expanding the hospitals they already own, which
has been widely interpreted as a give-away to the American Hospital
Association.
The Surgery Center is exempt from
this statue, since it's technically not a hospital and it doesn't accept
Medicaid or Medicare. So Smith and Lantier are considering expanding to
accommodate their growing clientele.
Smith believes that despite the
obstacles, market-driven facilities like his will thrive and proliferate as
consumers catch on to costly collusion between big government and big health
care.
Says Smith: "Everyone can see
what the prices are at the Surgery Center, and that affordable health care is
possible. So the jig is up.”
Tweet: In Oklahoma City, population 1.3 million, surgical
procedures in an independent surgery center,
cost
less than in traditional hospitals.
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