Monday, July 22, 2013
Great Healthcare Migrations
Migration
promises going to a better place, and moving from a bad place
Anonymous
Electronic
aids, particularly domestic computers, will help the inner migration, the
opting out of reality. Reality is no longer going to be the stuff out there,
but the stuff insider your head.
J.G.
Ballard (1930-2009), English novelist
The story of America is a story of migrations – from Europe to
America, from crowded East to Western
frontiers, from black South to white North,
from old North to new South and new West, from Mexico to America, from cities to
suburbs. It is movement from brown
pastures in search of green pastures.
In healthcare, the story is a search for cost
containment. It is a search for less
costly, more convenient, more accessible, more effective, freer, greater choice, more personal, and, if possible, more entitled
care. On a national scale, it is
constantly moving. On a regional and
individual level, its component parts are
in motion too.
It is part reality, part fantasy. With the internet and mobile devices and
apps, people can find and rate the good
places, but the Net is full of hype and unsubstantiated claims, unsupported by
double-blind unbiased studies. Still, on
the whole, the Internet world is a place of infinite connections. It is filled with fellow sufferers who share
your pain and who can tell you what works for them.
Besides this computer-driven inward migration, there
are two great migrations taking place out there.
One is centripetal; the irresistible drawing-in of
caregivers into large integrated corporations, including government. These entities offer comprehensive services
employing all, or most, providers. In a 1988 book, I called this migration “the
corporate transformation of medicine.” It is more than that. It is huge, and in my opinion, irreversible,
as well as irresistible, for the public trusts large pluralistic organizations
to be socially responsible, more so than scattered individual practices and
independent free-standing entities.
Its most powerful and visible form is
government-directed care from Washington. This type of care is popular,
particularly among recipients of federal entitlements, but it is proving to unsustainable in Europe,
other Western democracies, as well as in America. Broad scale social welfare programs,
statism, no longer works in down
economic times. In aging populations
with low birth rates, demand invariably outruns state resources and punishes
the young. Government becomes overwhelming
bureaucratic. It has no choice. It must account for every penny. It becomes a government of forms and
paperwork. To control fraud and abuse, it
spends 90% of its time controlling 10% of abusers.
The other migration is centrifugal, the spinning out of care from large
organizations and government to decentralized sites – retail clinics in
drugstores, walk-in clinics
everywhere, urgent care centers in
malls, concierge and cash-only medical practices, and, last not least, to
patients’ homes and to patients themselves.
Mobile wireless devices, data-sensitive
implants, Skype-like communication systems, in the hands , under the skin, and
inside the bodies of patients and hooked up to doctors and hospitals, drive
this scope and power of this centrifugal movement, which is still in its infancy.
Thus far, for
U.S, patients, these great migrations
have not moved on a significant scale outside the United States – to India,
Canada, the Caribbean, Mexico, and beyond, but that too is stirring, as the
observers and promoters of “medical tourism” remind us.
Tweet:
Health
care migrations are centripetal, into large organizations, and centrifugal, decentralized
care away from these organizations.
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